Case study · Publishing · Marketplace

Koinita: an author-owned publishing and reader cooperative

A marketplace where independent authors sell ebooks and print books directly, keep 75% of net margin and share peer support, and readers get discounted print and free first editions.

At a glance

What it is.

75%Of net margin kept by authors
~18%Reader discount on print books
FreeFirst editions for readers
EPUB 3Conversion with AI formatting fixes
The challenge

The problem we set out to solve.

Authors give up a large share of every sale to algorithmic marketplaces. Koinita puts ownership and margin back with the writers while giving readers a reason to buy direct.

What we did

How we approached it.

01

Direct selling platform

Ebooks and print books sold straight to readers, with print-on-demand fulfilment and verified-purchase reviews.

02

Author tools

EPUB 3 conversion with AI formatting fixes, peer-support enrolment and passwordless sign-in.

03

Reader benefits

Around 18% off print books and free first editions for readers.

04

Search and community marketing

SEO and community-led marketing for the launch phase.

Services used

The disciplines behind this project.

Also: Platform build · SEO · Community marketing